Leading your community isn’t easy, especially when you’re keeping up with meetings, buzzwords, and best practices. While board members often put forth their best effort to succeed in their roles, sometimes they still make mistakes that can result in serious repercussions for themselves, the board, and the community.
 
At Associa, our teams have learned how to overcome even the most significant board member mistakes thanks to our decades of experience working with boards and becoming experts in the community management industry. Whether you’re new to the role or an established pro looking to gain a better understanding, we can help you discover how to avoid costly mistakes and become a more effective board member.
 
We asked our leaders from around the globe to tell us the biggest mistakes they see board members make. Here’s a sneak peek of what they revealed:

Ineffectively communicating

Effective communication is one of the most important tools available to promote a positive and cooperative spirit. Board members must frequently communicate information, goals, progress, and outcomes to the membership. It’s crucial to educate residents about why a decision was made, explain the time and energy spent to review options, and listen to feedback. Regular and clear communication builds trust and prevents gossip from getting perceived as the truth.

“Communication is at the heart of everything we do. It’s the key to life, work, and relationships. Without effective communication, a message can lead to error, misunderstanding, frustration, or even disaster by being misinterpreted or poorly delivered. When everyone takes the time to communicate effectively, the relationship between the board, residents, vendors, and the manager will strengthen and elevate the levels of mutual understanding and cooperation in successfully reaching the community’s vision and goals. When a board properly communicates with their community manager, it’ll only make it easier to lead and represent their community.”

Vice President of Business Development

Associa Chicagoland

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