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5. Why would I choose a platform where owners can freely spread bad feelings about the community and the board? "Simply put, the social component helps you control the message. Owners already complain on social media regularly, and a designated platform for homeowners to connect with the community allows the management team and the board to address these concerns, offer more information and show publicly that they're solving problems. It also allows for positive, productive interactions homeowners might miss out on otherwise." – Lee-Anne Palin Director of Operations Associa Arizona 6. We already use Facebook in our community. Why should we use a solution with its own social platform? "Facebook connects to so many other people, groups and family members. Even in a closed group it's a challenge to prevent non-residents from joining the page. Technologies created just for associations manage owner access automatically; if an owner sells the property the access is removed. Tenants can be provided with limited access by the owner of record. Additionally, these platforms do more than Facebook can – they keep residents in the loop about community events, store accurate and accessible community documents, and allow owners to view their account details and securely manage assessment payment options. They make operations much more efficient instead of only serving as a social media platform." – Jennifer Freeman, CMCA® Director of Management Services Community Association Services of Indiana Ready to Choose a Technology Partner? Ask these 7 Questions to Make Sure You Choose the Right One

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