What's the best way to
Distribute a Newsletter?
A newsletter can be sent to residents in many formats, depending on your
community's demographics and the audience you're trying to reach. Popular
methods include:
EMAIL.
Emails are easily accessible, and the association can save on printing costs. Make
sure your email's sender credentials don't automatically deliver the newsletter to the
recipient's spam or junk folders.
PRINT.
A hand-delivered print newsletter ensures community members receive it. It also
allows residents who may not be tech-savvy to get community news in a format they're
comfortable with. However, you must enlist a trusted person—or persons—to deliver
the newsletter regularly and on time.
APPS OR SOCIAL MEDIA.
Connect with homeowners on platforms they're already using and promote your
community's tech-forward approach all at the same time. Guarantee a member of your
board or committee knows how to troubleshoot glitches and
errors that might arise when you post a newsletter onto
your chosen platform.
