Ebooks

Why Should My Community Have a Newsletter? Newsletters are vital communication tools used by many communities. They present several benefits to community leadership and residents, with the most common benefits being: • They promote a sense of togetherness. Emphasizing the goings-on of the association—events, news, and positive stories—helps foster a feeling of community. Knowing the neighborhood is buzzing with activity makes people feel more comfort able in their surroundings. • They keep residents aligned. Providing a common source of information to all residents, newsletters allow the board to keep a consistent open line of communication. Using a newsletter to update residents on amendments made, remind them of upcoming board meetings, or to simply share pictures of commu- nity leaders, a board can promote transparency and better ensure residents are kept in-the-know. • They encourage involvement. From community events to volunteer opportunities, newsletters may present residents with ways to get out into the community and engage with leadership and neighbors. • They empower the community to be prepared. Newsletters are a great way to help homeowners prepare their homes for season-specific weather conditions and guidelines. Whether you provide lawn watering tips in the summer or a list of approved holiday decorations in the fall, an informed homeowner is more likely to properly maintain their home, comply with the CC&Rs, and set an example for others around them. • They celebrate the community and its members. Community achievements are often celebrated within the pages of a newsletter. Highlighted wins might include a Yard of the Month award or an annual anniversary announcement. These celebrations emphasize community and encourage residents to do good.

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