Issue link: https://hub.associaonline.com/i/1304173
This plan should spell out acceptable behavior, language, postings, and other protocols to ensure civil discourse. Note that even if you remove a post after publishing it, there are no guarantees that someone hasn't already seen it. Boards should have a general understanding of acceptable postings that don't violate copyright law or infringe on the intellectual property of others. Legally compliant social posts should be outlined in your social media policy. ADOPT A TERMS OF USE PLAN KNOW THE LAW Establish a clear goal for how and why social media communication is necessary. With an understanding of the difference in social media platforms, define how your board will use social media. One thing should be clear: Social media isn't the venue to resolve disputes with residents. Address disputes, issues, and negative comments by replying and stating that you understand the problem and acknowledge their concerns. Direct message them to continue working on the issue, leave your contact information, and invite them to contact you. All posts and comments should only be communicated via the official community channel. Always refrain from posting on informal social media pages not governed by the board. HAVE A STRATEGY TAKE DISPUTES OFFLINE POST ON THE OFFICIAL COMMUNITY CHANNEL Identifying the best — and wisest — uses for social media can be the biggest challenge for board members. Here are five expert tips for handling your social media channels wisely. 5 TIPS FOR HANDLING SOCIAL MEDIA WISELY