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In the Common Interest: Embracing the New American Community

Associa Living | In the Common Interest Associa’s CEO and community management pioneer John Carona has published his first book! Titled In the Common Interest: Embracing the New American Community, the book provides an overview of the history of community associations, the challenges of governing them, and ways residents can work together to make communities stronger. In announcing the book’s publication, Carona noted, “I wanted to convey to our clients and our critics the positive aspects and values that make America’s community associations great.”

Across America, community associations are flourishing. As a growing number of homebuyers are discovering, these communities offer a new way of living together, one that protects and enhances property values, allows people to support their mutual interests and promotes cooperation.

In the Common Interest follows the phenomenal growth of community associations and explains how communities benefit not only residents, but the country at large. The book takes an in-depth look at the challenges such communities generate, and the solutions that pave the way for success for all concerned. Carona also looks at the pros and cons of neighborhood governance and provides ideas for how boards, managers, and residents can make them better.

The book is unique in that it examines community associations from three distinct perspectives. First, it provides an overview of the history of community associations. This section focuses on how community associations work, why people move into community associations and why such communities will continue to thrive. Second, the book sets out a vision to improve community associations by examining the need for education, for improving performance, and for helping communities adapt to changing cultural and regulatory demands. Lastly, the book looks beyond our national borders to show how community associations are taking shape around the world and providing adaptive housing for new homebuyers and for an aging population.

“The best part about what we do, is that we work to empower people to govern themselves,” said Carona. “It remains our biggest asset, and our most formidable challenge.”

According to the author, the goal of the book is to provide a vision to ensure the ongoing success of community associations and provide a positive vision in an area too often plagued by unfairly negative news coverage. “Community associations reflect a fundamental American value of self-governance. I wanted to put in my two cents in protecting these values for our clients, for our industry and for our employees.”

In the Common Interest is available on and